Neus López has over 22 years experience in the field of music export. Between 2002 and 2015, she was the Head of the Berlin office of Catalan!Arts, leading the export activities for the creative industries from Catalonia in Germany, Austria, Switzerland, as well as the Nordic countries and Eastern Europe. After joining Initiative Musik in 2018 as Head of Export, she has developed and implemented three funding programmes specific for export, as well as several export cooperations with main key events and showcase festivals, supporting German-based artists, music professionals and companies to expand their visibility abroad and create new opportunities for them in the international music market. As part of its GERMAN MUSIC EXPORT activities, Initiative Musik is also representing Germany in european projects like ESNS Exchange or the European Music Exporters Exchange (EMEE), where Neus is a board member since 2021 and vice-president since 2024.
