Building fans: Convert audience to fans

Moderator: Peter Åstedt (Future Echoes, SE)
Speakers: Ana Castillo (Sony Music, ES), Jan Clausen (Factory 92, DE), Login Kochishki (Password Production, MK), Maša Pavoković (LAMA Agency, SI)
Venue: House of Art Arsen
Date: 14.09.2024.
Time: 10:15 – 11:00h
Topic info: This panel will raise awareness of the essential strategies for transforming casual listeners into dedicated fans. Experts will discuss techniques for creating meaningful connections through engaging content, personalized communication, and consistent interaction. Topics include leveraging social media, creating compelling narratives, and maximizing media coverage. Attendees will gain insights into how successful efforts can enhance an artist’s brand, increase visibility, and foster a loyal fanbase. The panel will feature practical advices from industry leaders, offering valuable takeaways for artists, managers, and PR professionals.